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	<title>Think Drastic &#187; Design</title>
	<atom:link href="http://thinkdrastic.net/journal/subjects/design/feed/" rel="self" type="application/rss+xml" />
	<link>http://thinkdrastic.net</link>
	<description>The inane babblings of Olly Hodgson</description>
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		<title>Things you don’t want to hear when you’re out night biking</title>
		<link>http://thinkdrastic.net/journal/2009/01/20/things-you-dont-want-to-hear-when-youre-out-night-biking/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=things-you-dont-want-to-hear-when-youre-out-night-biking</link>
		<comments>http://thinkdrastic.net/journal/2009/01/20/things-you-dont-want-to-hear-when-youre-out-night-biking/#comments</comments>
		<pubDate>Tue, 20 Jan 2009 23:04:20 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Bike]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Friends]]></category>
		<category><![CDATA[TV and Film]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/?p=564</guid>
		<description><![CDATA[Me: Was that rain? Or maybe snow? Brett: Neither. I blew my nose. Me: AARGHH! NOOOO!]]></description>
			<content:encoded><![CDATA[<blockquote>
<p>Me: <q>Was that rain? Or maybe snow?</q></p>
<p>Brett: <q>Neither. I blew my nose.</q></p>
<p>Me: <q>AARGHH! NOOOO!</q></p>
</blockquote>
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		<title>Guak!</title>
		<link>http://thinkdrastic.net/journal/2008/10/16/guak/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=guak</link>
		<comments>http://thinkdrastic.net/journal/2008/10/16/guak/#comments</comments>
		<pubDate>Thu, 16 Oct 2008 17:00:05 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Bike]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Friends]]></category>
		<category><![CDATA[Megavalanche]]></category>
		<category><![CDATA[Photo]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/?p=417</guid>
		<description><![CDATA[Picture the scene: It’s the evening before the Megavalanche qualifier. We’ve all returned from a day of riding and a few of use are out on the balcony, fettling bikes. One of the guys staying on the floor above us leans over their balcony: Excuse me, do you guys have a 7mm screwdriver? Funnily enough, [...]]]></description>
			<content:encoded><![CDATA[<p>Picture the scene: It’s the evening before the Megavalanche qualifier. We’ve all returned from a day of riding and a few of use are out on the balcony, fettling bikes.</p>
<p><a href="http://www.flickr.com/photos/gnarly/2728322787/" title="Building bikes by Olly Hodgson, on Flickr"><img src="http://farm4.static.flickr.com/3258/2728322787_0118471386.jpg" width="500" height="375" alt="Building bikes" /></a></p>
<p>One of the guys staying on the floor above us leans over their balcony:</p>
<p><q>Excuse me, do you guys have a 7mm screwdriver?</q></p>
<p>Funnily enough, we don’t, but it’s not long before <a href="http://www.flickr.com/photos/gnarly/tags/brettstevens/">Brett</a>’s upstairs taking on the role of works mechanic and bleeding brakes for them. It turns out they were legendary downhill world cup racers Tommi and Pau Misser (now co-owners of the mighty <a href="http://guak.com/english/">Guak</a> empire), who’d come to the mega with their mum. She was busy cooking them dinner and shouting at them every time there was any danger of grease going anywhere near the carpet. Brilliant.</p>
<p>Tommi went on to win his qualifier the following day, with Pau finishing fourth in his. Whether it was because they couldn’t stop, we may never know…</p>
<p>For us though, “Guak” took on a whole new meaning. It became the call of some sort of rare animal, and could be heard ringing out across alpine valleys for the next week and a bit. <q>GUUAAAARRRK! GUUUAAAAARRRRRK!</q></p>
<p>You probably had to be there.</p>
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		<title>@media Europe 2007</title>
		<link>http://thinkdrastic.net/journal/2007/06/11/media-europe-2007/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=media-europe-2007</link>
		<comments>http://thinkdrastic.net/journal/2007/06/11/media-europe-2007/#comments</comments>
		<pubDate>Mon, 11 Jun 2007 20:52:31 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Conference]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Friends]]></category>
		<category><![CDATA[Geek]]></category>
		<category><![CDATA[Web Standards]]></category>
		<category><![CDATA[Work]]></category>
		<category><![CDATA[atmedia]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2007/06/11/media-europe-2007/</guid>
		<description><![CDATA[It was @media Europe 2007 last week and for me it was the best yet. Patrick and his team of merry oompa-loompas put on a great show. The presentations were fantastic this year. Particular highlights for me were those from Richard Ishida, Jon Hicks and Dan Webb. I took a lot of good stuff away [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://thinkdrastic.net/journal/wp-content/uploads/2006/09/atmedia.gif" alt="" class="metaB" /> It was <a href="http://www.vivabit.com/atmedia2007/europe/">@media Europe 2007</a> last week and for me it was the best yet. <a href="http://www.vivabit.com/">Patrick and his team</a> of merry oompa-loompas put on a great show.</p>
<p>The presentations were fantastic this year. Particular highlights for me were those from <a href="http://people.w3.org/rishida/blog/?p=95">Richard Ishida</a>, <a href="http://www.hicksdesign.co.uk/journal/be-a-creative-sponge">Jon Hicks</a> and <a href="http://www.danwebb.net/2007/6/10/media-2007-europe-over-media-ajax-announced">Dan Webb</a>. I took a lot of good stuff away from each of them.</p>
<p>It was also a privilege to see Molly E. Holzschlag (who recently <a href="http://www.molly.com/2007/06/04/passages-leaving-the-web-conference-circuit/" title="Thanks for the hangover, Molly ;-)">announced her retirement from the conference circuit</a>), Joe Clarke (who <a href="http://blog.fawny.org/2007/06/08/retired/">announced his retirement from Web Accessibility</a>) and <a href="http://people.opera.com/howcome/">Håkon Wium Lie</a>, who showed off the <a href="http://laptop.media.mit.edu/">$100 Laptop</a>.</p>
<p>Outside the presentation halls, it was great to catch up with old friends again and lovely to meet new people. Hopefully I’ll see you all again soon. It was only slightly weird when the bouncer at Metra told me he’d voted for the <a href="http://www.threadless.com/product/644/Bring_Back_Naptime?from=gnarly">Threadless tee I was wearing</a>.</p>
<p>I was beginning to feel a bit down about the whole web thing, so it’s really good to leave @media feeling enthused, inspired and full of fresh knowledge. Big thanks to everyone who made it what it was and here’s to the next one!<br />
<span id="more-371"></span></p>
<p class="footnote">Name-check to some of the massive! In no particular order: <a href="http://sheilafarrell.blogspot.com/">Sheila</a>, <a href="http://www.carolinemockett.com/">CazM</a>, <a href="http://pixelicious.co.uk/">Pete</a>, <a href="http://www.hicksdesign.co.uk/">Jon &amp; Leigh</a>, <a href="http://www.donkeymagic.co.uk/">Rich</a>, Bahar, <a href="http://www.thecssdiv.co.uk/">Boozeniges</a>, <a href="http://my.opera.com/dstorey/blog/">David</a>, <a href="http://natbat.net/">Natbat</a>, Henrik, <a href="http://molly.com/">Molly</a>, <a href="http://www.thatstandardsguy.co.uk/">Karl</a>, <a href="http://eatyourgreens.org.uk/">Eatyourgreens</a>, <a href="http://morethanseven.net/">Gareth</a>, <a href="http://fberriman.com/" title="I spelt fberriman wrong and Google suggested Doberman">Fran</a>, <a href="http://www.adventia.com.au/">Alan</a>, <a href="http://www.cayenne.co.uk/">Sophie</a>, <a href="http://nascentguruism.com/">Steve</a>, <a href="http://www.pixeldiva.co.uk/">Ann</a> and <a href="http://doepud.co.uk/">Blair</a>. If I’ve forgotten you and you’re deeply offended, let me know ;)</p>
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		<title>Back-end user experience</title>
		<link>http://thinkdrastic.net/journal/2007/06/06/back-end-user-experience/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=back-end-user-experience</link>
		<comments>http://thinkdrastic.net/journal/2007/06/06/back-end-user-experience/#comments</comments>
		<pubDate>Wed, 06 Jun 2007 11:59:02 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Browser]]></category>
		<category><![CDATA[Content Management]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Geek]]></category>
		<category><![CDATA[Web Code]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2007/06/06/back-end-user-experience/</guid>
		<description><![CDATA[I’m sure you spend a lot of time making sure your website’s user experience is up to scratch. But are you thinking about all of your users? What about the poor sap who has to use the content management system (CMS) that drives it all? Are you making life easier for them? I’ve come to [...]]]></description>
			<content:encoded><![CDATA[<p>I’m sure you spend a lot of time making sure your website’s user experience is up to scratch. But are you thinking about all of your users? What about the poor sap who has to use the content management system (CMS) that drives it all? Are you making life easier for them?</p>
<p>I’ve come to the conclusion that a lot of default CMS installations are just plain horrible to use. They’re over-complicated, difficult and ugly. After the initial <q>Oooh, I’ve got a shiny new toy to play with!</q> feeling has worn off, you (and your users) just don’t want to use them. If the user doesn’t want to update the website, the website simply won’t get updated.</p>
<p>So what’s the answer? You can either find yourself a new CMS and rebuild the website around that, or you can make the best of what you’ve got.</p>
<p>Now, it’s likely that your CMS users won’t know HTML and nor will they want to. To help them out, the CMS often comes with a WYSIWYG HTML editor that tries to look, feel and work like Microsoft Word.</p>
<p>That’s all well and good, but they often come with absolutely <em>everything</em> enabled. Imagine Word with all of it’s toolbars switched on — it’s got buttons that’ll do the washing up, summon a small army and invade New Zealand or even change the colour of your text. It all adds up to make an editor that’s hard to use and intimidating to the new user. Besides, do you actually want the user to be able to change the text colour? Won’t that contravene your brand guidelines or ruin your lovely design?</p>
<h3>Keep it simple, stupid</h3>
<p>Now for a tangent: A lot of people love Apple products. Why? One reson is their simplicity:</p>
<blockquote><p><q>The most fundamental thing about Apple … is that they’re just as smart about what they don’t do. Great products can be made more beautiful by omitting things.</q> </p>
<p>(from <a href="http://www.technologyreview.com/printer_friendly_article.aspx?id=18621">technologyreview.com</a>).</p></blockquote>
<p>It’s that good old maxim again: <em>Keep it simple, stupid</em>. So what happens if we apply that to our HTML editor? </p>
<p>I started by removing absolutely all of the buttons and drop-downs. Every last one. I was left with a blank canvas on which to type. Obviously this is a bit limiting, so I slowly added back the functions I needed to do the job (and nothing more). The end result is vastly simplified; an environment that lets you focus on the content, not the features of the editor. What’s more, by stripping out some of the more advanced features, I reduced the likelihood of the editor going bananas and cranking out the sort of HTML that Word itself would be proud of <a href="#fnmsword">*</a>.</p>
<p>Now, this is obviously just one small aspect of the CMS. But apply that principle across the whole system and the end result will be simpler, easier to use and less intimidating.</p>
<p>Don’t stop there either. If you’re able to customise the look and feel of the interface, make it look good, too. Here’s that article again:</p>
<blockquote><p><q>Attractive things work better… When you wash and wax a car, it drives better, doesn’t it? Or at least feels like it does.</q> </p>
<p>(also from <a href="http://www.technologyreview.com/printer_friendly_article.aspx?id=18621">technologyreview.com</a>).</p></blockquote>
<p>If you get the interface right, it makes life easier for your users and they’ll love you for that (or at the very least, harbour less of a desire to kill you).</p>
<p class="footnote" id="fnmsword"><strong>*</strong> Not sure what I mean? Open a document in Word, then visit File &gt; Save as Web Page. Open the result up in your text editor of choice and — as Mr. T would say — <q>Let me introduce you to my friend <em>pain</em>!</q></p>
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		<title>That logo</title>
		<link>http://thinkdrastic.net/journal/2007/06/05/that-logo/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=that-logo</link>
		<comments>http://thinkdrastic.net/journal/2007/06/05/that-logo/#comments</comments>
		<pubDate>Tue, 05 Jun 2007 13:15:42 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Design]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2007/06/05/that-logo/</guid>
		<description><![CDATA[Around about this time yesterday, Wolff Olins unveiled their brand for the London 2012 Olympics. Predictably, the design community (and the rest) did it’s thing and went blogged like mad, revealing their almost universal dislike for it. My initial reaction agreed with them: My answer to the question What the bloody hell is that? was [...]]]></description>
			<content:encoded><![CDATA[<p><img src='http://thinkdrastic.net/journal/wp-content/uploads/2007/06/london2012_pink.gif' alt='London 2012 Logo' class="meta" /> Around about this time yesterday, <a href="http://www.wolff-olins.com/">Wolff Olins</a> unveiled their brand for the London 2012 Olympics. Predictably, the design community (and the rest) did it’s thing and went blogged like mad, revealing their almost universal dislike for it. My initial reaction agreed with them: My answer to the question <q><em><a href="http://mattmagic.com/item.php?id=1672">What the bloody hell is that?</a></em></q> was <q><em>It’s bobbins, that’s what it is.</em></q></p>
<p>I’ve mellowed a bit towards it in the last 24 hours. I still don’t think it works — yet. It’s certainly new, different, fresh, innovative, shocking and all of the other things <a href="http://news.bbc.co.uk/sport1/hi/other_sports/olympics_2012/6718243.stm">their mumbo jumbo</a> says it is. Despite all that, it just doesn’t hold together as a standalone logo.</p>
<p>As part of the overall brand though, it works a lot better (you can see it in context at <a href="http://www.london2012.com/about-newlook-video.html">london2012.com</a>). Over the next few years the brand is going to be used everywhere: On television, billboards, the interwebs, printed media — just about anywhere they can display it. As it becomes more pervasive we’ll get used to it, and if they go about it properly, maybe we’ll even grow to like it.</p>
<p>Despite all that, I’ll forever struggle to get past <a href="http://reddit.com/info/1vt4a/comments">the Lisa Simpson image</a>. Thanks Reddit.</p>
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		<title>Pink for October</title>
		<link>http://thinkdrastic.net/journal/2006/10/04/pink-for-october/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=pink-for-october</link>
		<comments>http://thinkdrastic.net/journal/2006/10/04/pink-for-october/#comments</comments>
		<pubDate>Wed, 04 Oct 2006 12:58:51 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Charity]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Pink]]></category>
		<category><![CDATA[Web Code]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/10/04/pink-for-october/</guid>
		<description><![CDATA[I’m a bit late to the party here, but what the hell. Inspired by Phu, Anton and Matthew, I’ve turned this site ever so subtly Pink for October (you might need to hit refresh), in support of National Breast Cancer Awareness Month. Mmm, garish.]]></description>
			<content:encoded><![CDATA[<p>I’m a bit late to the party here, but what the hell. </p>
<p>Inspired by <a href="http://ifelse.co.uk/archives/2006/10/01/a-pink-redesign/">Phu</a>, <a href="http://antonpeck.com/journal/pink_for_october/">Anton</a> and <a href="http://www.thewatchmakerproject.com/journal/373/pink-for-october">Matthew</a>, I’ve turned this site ever so subtly <a href="http://www.pinkforoctober.org/">Pink for October</a> (you might need to hit refresh), in support of <a href="http://www.nbcam.com/">National Breast Cancer Awareness Month</a>.</p>
<p>Mmm, garish.</p>
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		<title>Fat feet: A good thing?</title>
		<link>http://thinkdrastic.net/journal/2006/09/15/fat-feet-a-good-thing/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=fat-feet-a-good-thing</link>
		<comments>http://thinkdrastic.net/journal/2006/09/15/fat-feet-a-good-thing/#comments</comments>
		<pubDate>Fri, 15 Sep 2006 18:50:37 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Geek]]></category>
		<category><![CDATA[Web Code]]></category>
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		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/09/15/fat-feet-a-good-thing/</guid>
		<description><![CDATA[There’s been an interesting discussion going down on the SitePoint forums, about the recent design trend towards so called “Fat Footers”. As per usual in there, you’ve got zealots on either side of the argument and then those who take a measured approach and get lost in the noise. Anyway, Derek Powazek first popularised the [...]]]></description>
			<content:encoded><![CDATA[<p>There’s been <a href="http://www.sitepoint.com/forums/showthread.php?t=417054">an interesting discussion</a> going down on the SitePoint forums, about the recent design trend towards so called “Fat Footers”. As per usual in there, you’ve got zealots on either side of the argument and then those who take a measured approach and get lost in the noise.</p>
<p>Anyway, Derek Powazek first popularised the idea last year with his <a href="http://www.powazek.com/2005/09/000540.html">Embrace your bottom!</a> piece. The idea is that the footer on your site can be more than the plain old boilerplate legalese.</p>
<p>The theory goes thus: A reader arrives at a page on your site and gets drawn in by whatever fantastic piece of content you have top and centre. They read down the page and assuming you’ve done your job right, they reach the bottom wanting more. So you use your footer to give it to them, with links to related articles and other interesting content on your site.</p>
<h3>Sounds great, so why the argument?</h3>
<p>Now, I’m a great fan of these things. I really couldn’t see people’s problem with them at all.</p>
<p>Then, whilst exploring the resources on <a href="http://www.webcredible.co.uk/">Webcredible’s site</a>, I found a very interesting article: <a href="http://www.webcredible.co.uk/user-friendly-resources/web-usability/older-users.shtml">Usability for older web users</a>. One of the things I took away from it is that older users are much less likely to scroll down a page to find what they need, probably because it’s <q>a concept novel to computer technology</q>.</p>
<p>This doesn’t really change my opinion of the fat footer. It’s still a novel way of presenting related / secondary / meta-data without distracting the user from the primary content — another useful tool in the box. It simply means you need to take your target audience into account. If you’re designing for the “silver surfer” generation (and with an ageing population in the UK, you really ought to be considering them), you need to be aware that they’re less likely to use any navigation that sits “below the fold”.</p>
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		<title>Finding Balance</title>
		<link>http://thinkdrastic.net/journal/2006/09/15/finding-balance/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=finding-balance</link>
		<comments>http://thinkdrastic.net/journal/2006/09/15/finding-balance/#comments</comments>
		<pubDate>Fri, 15 Sep 2006 09:07:51 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Design]]></category>
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		<category><![CDATA[Meme]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/09/15/finding-balance/</guid>
		<description><![CDATA[Sorry Anton, I couldn’t resist ‘shopping it. Here’s the original and here’s the Flickr group with a whole lot more…]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photo_zoom.gne?id=243732091&#038;size=o" title="Grab the full-size version from Flickr"><img id="image308" src="http://thinkdrastic.net/journal/wp-content/uploads/2006/09/FindingBalance2.png" alt="Design is finding balance in what you create" /></a></p>
<p>Sorry Anton, I couldn’t resist ‘shopping it. <a href="http://antonpeck.com/journal/design_balance/">Here’s the original</a> and <a href="http://www.flickr.com/groups/designerwallpaper/pool/">here’s the Flickr group</a> with a whole lot more…</p>
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		<title>That web-geek conference in Brighton</title>
		<link>http://thinkdrastic.net/journal/2006/09/11/that-web-geek-conference-in-brighton/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=that-web-geek-conference-in-brighton</link>
		<comments>http://thinkdrastic.net/journal/2006/09/11/that-web-geek-conference-in-brighton/#comments</comments>
		<pubDate>Mon, 11 Sep 2006 19:33:35 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Design]]></category>
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		<category><![CDATA[dconstruct]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/09/11/that-web-geek-conference-in-brighton/</guid>
		<description><![CDATA[I don’t know about you, but I thoroughly enjoyed it. It’s successfully messed up my body clock but I don’t think I can blame anyone but myself for that… So, I arrived in Brighton on Thursday night after a surprisingly trouble-free train journey. After checking into the hotel, I wandered up the road to Heist [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://2006.dconstruct.org/"><img id="image302" src="http://thinkdrastic.net/journal/wp-content/uploads/2006/09/dcon.jpg" alt="d.Construct 2006" /></a></p>
<p>I don’t know about you, but I thoroughly enjoyed it. It’s successfully messed up my body clock but I don’t think I can blame anyone but myself for that…</p>
<p>So, I arrived in Brighton on Thursday night after a surprisingly trouble-free train journey. After checking into the hotel, I wandered up the road to Heist for <a href="http://upcoming.org/event/103713/">the pre-conference social gathering</a>. I met some new people, caught up with the usual suspects and generally had a good time. We finished up at a random pub on the sea-front at about 3 a.m. </p>
<p>Just under five hours later, my alarm went off. I staggered downstairs where I self-served myself the biggest breakfast of all time, before wandering up to the Corn Exchange, venue for the conference. A bit of fresh air did me the world of good, so I was feeling surprisingly wide awake by the time I got there. I grabbed the freebies, downed some coffee and got chatting to some more of the peeps before we were called into the auditorium.</p>
<p>The conference itself was ace. We had talks from <a href="http://www.syndic8.com/weblog/">Jeff Barr</a>, <a href="http://simon.incutio.com/">Simon Willison</a> &amp; <a href="http://www.paulhammond.org/">Paul Hammond</a>, <a href="http://adactio.com/journal/">Jeremy Keith</a> (twice!), <a href="http://www.aralbalkan.com/">Aral Balkan</a>, <a href="http://boxofchocolates.ca/">Derek Featherstone</a>, <a href="http://www.vanderwal.net/">Thomas Vander Wal</a> and <a href="http://www.veen.com/jeff/">Jeff Veen</a>. Various other attendees around the internet have dissected each of the sessions so I won’t go into detail.</p>
<p>Obviously it wasn’t all perfect. Biggest problem for me was the lack of leg-room in the auditorium. Maybe it’s just my bad knees?</p>
<p>The good stuff made up for that though. Aral’s “Mash my Flex up” presented Flash to me in a whole new light. Derek Featherstone came up with a series of gotchas and examples of deeply inaccessible coding on some very high profile sites (hello Google Calendar). Finally, Jeff Veen stole the show (as per usual). It was one of his inspirational tour-de-force talks, leaving most of the audience thinking “Yeah, this stuff is ace! Let’s go and build it, right now!”</p>
<p>Which of course we didn’t. After running off to drop off various laptops, bags and miscellaneous freebies off at numerous hotels around Brighton, we all congregated at The Terraces for the Snipperoo sponsored after-party. Alas, I missed out on the free-bar (which ran out in about ten minutes flat). That place closed somewhat earlier than billed, so a bunch of us went-a-wandering, eventually ending up in Sidewinder. Again, I finally crawled into bed shortly after 3 a.m.</p>
<p>Just under five hours later, my alarm went off. I staggered downstairs where I self-served myself the second-biggest breakfast of all time, before checking out and wandering up to the station. After a surprisingly trouble-free train journey, I got home to find that I’d lost my house-keys and ended up climbing in a window. Utter genius. Where did they turn up? Bottom of my wash-bag. Go figure…</p>
<p>Of course one of the best things about the whole conference was the <a href="http://dconstruct06.madgex.com/">backnetwork</a>. I didn’t have to collect business cards from everybody I met. Instead I logged on, added them to <a href="http://dconstruct06.madgex.com/people/person.aspx?person=ollyhodgson">my network</a> (all done with <abbr title="XML Friends Network">XFN</abbr>) et voila! I have their contact details. What’s more, it picks up people’s blog posts that mention <a href="http://technorati.com/tags/dconstruct06" rel="tag">dConstruct</a>, along with any Flickr photos tagged with <a href="http://flickr.com/photos/tags/dconstruct06/">dconstruct06</a>. <a href="http://madgex.com/">Madgex</a>, that was an inspired idea!</p>
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		<title>Oh wouldn’t it be nice…</title>
		<link>http://thinkdrastic.net/journal/2006/09/10/oh-wouldnt-it-be-nice/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=oh-wouldnt-it-be-nice</link>
		<comments>http://thinkdrastic.net/journal/2006/09/10/oh-wouldnt-it-be-nice/#comments</comments>
		<pubDate>Sun, 10 Sep 2006 17:43:22 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Geek]]></category>
		<category><![CDATA[TV and Film]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/09/10/oh-wouldnt-it-be-nice/</guid>
		<description><![CDATA[…if we could get away with just some of the silly ideas we come up with at work? Alas I wasn’t allowed to put the Evil Edna button onto the live web-site.]]></description>
			<content:encoded><![CDATA[<p>…if we could get away with just some of the silly ideas we come up with at work? </p>
<p><img id="image291" src="http://thinkdrastic.net/journal/wp-content/uploads/2006/08/edna.gif" alt="" /></p>
<p>Alas I wasn’t allowed to put the <a href="http://wtw.tarka.org/edna.html">Evil Edna</a> button onto the live web-site.</p>
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		<title>Sometimes it comes out of nowhere</title>
		<link>http://thinkdrastic.net/journal/2006/07/25/sometimes-it-comes-out-of-nowhere/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=sometimes-it-comes-out-of-nowhere</link>
		<comments>http://thinkdrastic.net/journal/2006/07/25/sometimes-it-comes-out-of-nowhere/#comments</comments>
		<pubDate>Tue, 25 Jul 2006 20:01:48 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Geek]]></category>
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/07/25/sometimes-it-comes-out-of-nowhere/</guid>
		<description><![CDATA[I’d been fighting with my own imagination all day. I was trying to get my head in the right place to design something and it just wasn’t happening. Photoshop was sat there, wide open, but nothing was happening. I spent some time answering people’s questions on the SitePoint forums. I doodled for a bit. I [...]]]></description>
			<content:encoded><![CDATA[<p>I’d been fighting with my own imagination all day. I was trying to get my head in the right place to design something and it just wasn’t happening. Photoshop was sat there, wide open, but nothing was happening.</p>
<p>I spent some time answering people’s questions on the <a href="http://www.sitepoint.com/forums/">SitePoint forums</a>. I doodled for a bit. I looked at the various CSS gallery sites. I even read A List Apart’s stunningly well timed new article, <a href="http://www.alistapart.com/articles/throughthestorm">Designing Through the Storm</a> to no avail. I read through some of my RSS feeds but there was nothing that grabbed me. </p>
<p>It just wasn’t happening. My mind was in the wrong place.</p>
<p>I stared at the blank canvas in Photoshop. I stuck our corporate logo on there and suddenly it wasn’t quite so blank anymore. Now, what if I was to run the nav down there this time…?</p>
<p>The next time I looked up it was 7 p.m. and everybody else had left the office. I had the beginnings of a nice mock-up in front of me now though. That icon looks out of place there, though… nope, leave it, the cleaners have started hoovering, time to get out.</p>
<p>I bet when tomorrow rolls around I’ll have lost the thread again.</p>
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		<title>See, that’s how you do it!</title>
		<link>http://thinkdrastic.net/journal/2006/07/07/see-thats-how-you-do-it/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=see-thats-how-you-do-it</link>
		<comments>http://thinkdrastic.net/journal/2006/07/07/see-thats-how-you-do-it/#comments</comments>
		<pubDate>Fri, 07 Jul 2006 20:31:21 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Geek]]></category>
		<category><![CDATA[Web Code]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/07/07/see-thats-how-you-do-it/</guid>
		<description><![CDATA[You may remember the rants I had about the awful new web-sites launched by Hope, Mojo and 24Seven a while back. I was beginning to wonder if we would ever see the mountain bike industry launch a decent website. Well at long last it’s happened: Santa Cruz Bicycles UK have redesigned — and sugarstreet did [...]]]></description>
			<content:encoded><![CDATA[<p>You may remember the rants I had about the awful new web-sites launched by <a href="http://thinkdrastic.net/journal/2006/03/08/failed-redesign-hope-technology/">Hope</a>, <a href="http://thinkdrastic.net/journal/2006/04/06/more-failed-redesigns-mojo-and-24seven/">Mojo and 24Seven</a> a while back. I was beginning to wonder if we would ever see the mountain bike industry launch a decent website. Well at long last it’s happened: <a href="http://www.santacruzbikes.co.uk/">Santa Cruz Bicycles UK</a> have redesigned — and <a href="http://www.sugarstreet.com/">sugarstreet</a> did a damn good job of it.</p>
<p>It looks fantastic. It works well. The HTML code is good. The Javascript is unobtrusive and the site continues to work with it switched off. The images have meaningful alt-content. The content is good.</p>
<p>Obviously it’s not perfect: The navigation isn’t particularly bulletproof and falls apart when I scale the text up. That’s just about all I can find that’s wrong with it right now though, which puts it leagues ahead of most other bike-related sites.</p>
<p>Good work peeps.</p>
<p>[<em>Disclaimer:</em> <a href="http://mattmagic.com/">Mattmagic</a>, the designer behind the redesign, is a friend of mine. My verdict on the website would be the same if I didn’t know him from Adam.]</p>
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		<title>The obligatory “I’m off to @media 2006″ post</title>
		<link>http://thinkdrastic.net/journal/2006/06/14/atmedia06/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=atmedia06</link>
		<comments>http://thinkdrastic.net/journal/2006/06/14/atmedia06/#comments</comments>
		<pubDate>Wed, 14 Jun 2006 15:24:31 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Friends]]></category>
		<category><![CDATA[Geek]]></category>
		<category><![CDATA[Web Code]]></category>
		<category><![CDATA[atmedia]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/06/14/atmedia06/</guid>
		<description><![CDATA[I’ll be jumping on a train to London in the not-too-distant future and making my way down to the @media 2006 conference, which is nice. If you’re going, I might well see you there. I you’re not, well, yah boo sucks to you. [Technorati tags: atmedia, atmedia2006]]]></description>
			<content:encoded><![CDATA[<p>I’ll be jumping on a train to London in the not-too-distant future and making my way down to the <a href="http://www.vivabit.com/atmedia2006/">@media 2006</a> conference, which is nice. </p>
<p>If you’re going, I might well see you there. I you’re not, well, yah boo sucks to you.</p>
<p>[Technorati tags: <a href="http://technorati.com/tag/atmedia" rel="tag">atmedia</a>, <a href="http://technorati.com/tag/atmedia2006" rel="tag">atmedia2006</a>]</p>
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		<title>More failed redesigns: Mojo and 24Seven</title>
		<link>http://thinkdrastic.net/journal/2006/04/06/more-failed-redesigns-mojo-and-24seven/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=more-failed-redesigns-mojo-and-24seven</link>
		<comments>http://thinkdrastic.net/journal/2006/04/06/more-failed-redesigns-mojo-and-24seven/#comments</comments>
		<pubDate>Wed, 05 Apr 2006 23:11:39 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Bike]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Geek]]></category>
		<category><![CDATA[Web Code]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/04/06/more-failed-redesigns-mojo-and-24seven/</guid>
		<description><![CDATA[I spotted Hope Technology’s new website a while back and branded it a failure. Alas that seems to be something that’s spreading throughout the UK mountain bike industry. Mattmagic pointed out that both Mojo and 24Seven have recently launched redesigns. He’s left it to me to point out exactly what’s wrong though. Let’s take them [...]]]></description>
			<content:encoded><![CDATA[<p>I spotted Hope Technology’s new website a while back and <a href="http://thinkdrastic.net/journal/2006/03/08/failed-redesign-hope-technology/">branded it a failure</a>. Alas that seems to be something that’s spreading throughout the UK mountain bike industry.</p>
<p>Mattmagic <a href="http://mattmagic.com/1166">pointed out</a> that both <a href="http://www.mojo.co.uk/">Mojo</a> and <a href="http://www.24sevenbikes.com/">24Seven</a> have recently launched redesigns. He’s left it to me to point out exactly what’s wrong though. Let’s take them in turn:</p>
<h3><a href="http://www.24sevenbikes.com/">24Seven Bikes</a></h3>
<ul>
<li>That’s possibly the most pointless splash page in the world, ever. What’s more, it’s completely inaccessible. Where a normal link would have worked, they’ve gone with an image map. They’ve used obstructive javascript instead of the <code>href</code> attribute. Best of all, they’ve forgotten to include any <code>alt</code> text. Search engines? Screen readers? No, I didn’t think so.</li>
<li>Oh, I see, it’s supposed to open in a perfectly sized popup window isn’t it? It doesn’t though, because I’ve told Firefox to open links in the same window <em>unless <strong>I</strong> say otherwise</em>. Someone needs to read Veen’s <a href="http://www.veen.com/jeff/archives/000791.html">Give Up Control</a>.</li>
<li>Frames? In this day and age? Are you quite mad?</li>
<li>Great use of the <code>title</code> element. A nice helping of UNTITLED DOCUMENT across the top of the browser window looks <em>really</em> professional.</li>
<li>Those are some nice navigation buttons you have there. I can’t read them though. Is there any chance you might choose a legible font next time?</li>
<li>Whenever you use a graphic to create a navigation element, you <strong>must</strong> supply <code>alt</code> text. It’s not an optional extra.</li>
<li>Speaking of navigational elements, using <code>select</code> elements to jump between pages is just plain daft, especially when they cease to work without Javascript.</li>
</ul>
<p>Oh I give up. I could carry on for hours about this one.</p>
<h3><a href="http://www.mojo.co.uk/">Mojo Suspension Hoodoo</a></h3>
<ul>
<li>Oh man, another <em>great</em> splash page. Why do people still bother with these? This one looks great if you’re browsing maximised at 1280 x 1024. Anything less and I start to get horizontal scrollbars. Even better is the fact that there are no obvious navigational elements. It takes a good few seconds before you realise those three words down on the bottom left are buttons.</li>
<li>What the hell is an M-CYCLE anyway? Just write motorcycle and be done with it.</li>
<li>We’re currently greeted with the message “THE WEBSITE IS CURRENTLY BEING UPDATED (20/03/06), SO SOME IMAGES &amp; LINKS MAY NOT WORK. PLEASE BARE WITH US, AS IT WILL BE SORTED OUT VERY SOON, THANK YOU.” Firstly, you might want to spell “bear” correctly. Secondly, why did you launch if the site was going to be full of broken links? That looks professional, doesn’t it?</li>
<li>Once we get inside we find great use of frames once again. I don’t tend to keep my browser maximised, and I quite often have a sidebar open. Thanks to the brilliant design of this site, half of the navigation disappears off the side of the page. Now, I know I ranted about unecessary horizontal scrollbars up there, but here’s somewhere I actually need one. Unfortunately, one isn’t forthcoming. Just fantastic.</li>
<li>Clearly I’m going to have to shout it this time. <strong>ALT TEXT, ALT TEXT, ALT TEXT</strong> and not just when you feel like it, either.</li>
<li>The bottom frame and the flash animation that sits within it: That really is completely pointless guff isn’t it?</li>
</ul>
<p>Again, I could go on.</p>
<h3>In conclusion</h3>
<p>These sites are both great examples of work by someone who’s got themselves a copy of Dreamweaver but has virtually no idea how to use it, let alone an understanding of exactly what it does or what it outputs. “As long as it looks OK on my PC that’s good enough”.</p>
<p>As for semantic markup and standards compliant code, there’s no point even showing it to the validator. It’s awful. Not quite <a href="http://thinkdrastic.net/journal/2006/03/08/failed-redesign-hope-technology/">as bad as Hope’s code</a>, but I suspect that’s simply because Dreamweaver has cleaned up it’s act a bit over the years.</p>
<p>Don’t get me wrong; I don’t particularly enjoy tearing someone else’s work apart like this. I know that these companies produce damn good product and have great customer service. Alas their websites are absolutely awful and someone needs to say something.</p>
<p>So well done. Congratulations on your <a href="http://technorati.com/tag/failedredesigns" rel="tag">failed redesigns</a>. <a href="http://blog.fawny.org/2006/01/04/failed/">Joe Clark</a> would be proud. For your sakes I hope you got them dead cheap.</p>
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		<title>First Annual Naked Day: April 05 2006</title>
		<link>http://thinkdrastic.net/journal/2006/04/03/first-annual-naked-day-april-05-2006/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=first-annual-naked-day-april-05-2006</link>
		<comments>http://thinkdrastic.net/journal/2006/04/03/first-annual-naked-day-april-05-2006/#comments</comments>
		<pubDate>Mon, 03 Apr 2006 13:41:14 +0000</pubDate>
		<dc:creator>Olly</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Geek]]></category>
		<category><![CDATA[Web Code]]></category>

		<guid isPermaLink="false">http://thinkdrastic.net/journal/2006/04/03/first-annual-naked-day-april-05-2006/</guid>
		<description><![CDATA[So, Dustin Diaz has come up with the idea of Naked Day. It’s simple really, you just switch off your website’s stylesheets for the whole of April 5th. It’ll be interesting to see how well all of the participating sites out there work without stylesheets. Mine’s not too bad, but it could definitely be better. [...]]]></description>
			<content:encoded><![CDATA[<p>So, <a href="http://www.dustindiaz.com/">Dustin Diaz</a> has come up with the idea of <a href="http://naked.dustindiaz.com/">Naked Day</a>. It’s simple really, you just switch off your website’s stylesheets for the whole of April 5th.</p>
<p>It’ll be interesting to see how well all of the participating sites out there work without stylesheets. Mine’s not <em>too</em> bad, but it could definitely be better.</p>
<p><ins datetime="2006-04-05T23:14:31+00:00">I’ve put the stylesheets back now, after all it’s now April 6th here and I can’t stand to look at the nudeness anymore.</ins></p>
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